In 1964, Dave and Virginia Bliss had a vision to start a motorsports business in Conrad thus Bliss Cycle Sales was formed (Honda was the first franchise on board) and operated for many years at the family farm east of Conrad. In the early 1970's, Dave moved the dealership into town (216 Sollid Road) at which time Yamaha and Polaris were added to the lines carried by Bliss Cycle Sales. Over the years, people traveled to Bliss Cycle Sales from near and far to purchase a machine--the stories people tell of their experience are priceless.
In March 2004, Dave and Virginia sold the dealership to Llew and Carole Jones of Conrad. Pure Bliss Cycle was formed and operated at the Sollid Road location until April 2005 at which time we moved to our current location (609 S Main Street).